A ton of smart marketers are asking questions about ClickFunnels these days, and more specifically who can benefit the most from it.
In this post, I’m going to try my best to answer this question.
After generating leads, blogging, email marketing, and teaching online for a long time now, I’ve put a TON of thought into this question.
So, please pardon the epic rant to follow, and THANK YOU for reading!
Is ClickFunnels For Newbies? Or Advanced Marketers?
In order to properly answer this question, it’s important to address a few points about the world of online advertising, because there are truly many variables to such a delicate question.
First of which, ask yourself, what type of business are you talking about?
Are you talking about a company that generates leads? Is it a company that sells online products, offers services, or any type of physical (or digital) goods?
If that’s the case, then online marketing is definitely something to at least consider.
And it doesn’t matter if the business is new, or old. The main question to ask, is whether or not the business needs to generate leads, sell content, host webinars, manage an affiliate program, or any other feature that ClickFunnels can help manage.
So if you want to build an email list, if you want to sell products, if you want to promote your lead capture page, or even if you want to promote webinars, then ClickFunnels might be worth considering.
Ask Yourself This: How Much Would It Cost To Hire A Graphic Designer, Or A Programmer?
Another point regarding ClickFunnels or just about any other type of page building software, is that templates enable you to potentially create beautiful marketing pages for almost any type of business, without hiring an expensive graphic designer or programmer.
If you’ve ever hired freelancers for your business, then I don’t have to rant and rave about how expensive the entire process can be. Not to mention, the stress and tension that can arise from hiring, or the management of employees.
The Number One Problem That New Startups Have! (In My Honest And Humble Opinion)…
In my humble experience, new businesses struggle with one thing more than anything.
That one thing, is lead generation and customer acquisition.
If they struggle with a second thing, that thing would probably be website traffic.
So, let’s face it. It’s often cited that around 90% of businesses and startups fail, right?
What A Scary And Sobering Statistic.
I have a hunch, that the reason most of those businesses and startups fail, is because they don’t generate leads, and they don’t have any eyeballs on their offers.
But it’s much more complicated than that.
Because, getting eyeballs on your offers, no matter what type of business you have, usually costs money.
But What If You Can’t Make That Advertising Profitable? Or Even Worse, What If NOBODY Sees Your Business?
The stone cold truth, is that if online advertising was easy, then every single business on the planet would be successful, right?
Is that a fair statement? If online advertising was easy, then 90% of startups WOULD NOT fail. To me, that sounds logical, and fair enough.
The Reason For That, Is Because Online Advertising Is NOT Easy!
I have personally been building websites since I was a kid, and I have a ton of experience writing and blogging.
However, sometimes I’m not sure
That’s the power of ClickFunnels, and creating a list building funnel, a webinar marketing funnel, or a sales funnel.
So you can strategically promote your business, and your website online, and so that you can give yourself a chance to be seen.
What’s The Difference Between ClickFunnels And A Regular Website?
ClickFunnels is a page builder that is designed primarily to generate leads, host webinars, sell products, manage affiliate programs, and for email marketing.
So it’s geared toward companies that generally want to sell online or physical products.
In other words, ClickFunnels focuses on selling your products, generating leads, and hosting webinars – while other websites are not necessarily laser targeted toward those goals.
In Summary, Yes, Companies That Need To Generate Leads Or Sell Products, May Benefit By Having Cool Marketing Pages. 🙂
It doesn’t really matter what type of business you have.
Online advertising might be for you. And, if it is, then you might want to go the do it yourself route, and invest in a really cool page builder.
If you do, maybe ClickFunnels can be a cool choice.
Maybe You Want To Host Automated Webinars?
Webinar marketing is one of the coolest ways to interact with your audience! And it can also be a super powerful sales tool.
Because you can talk with your subscribers, face to face if you want to, and then teach awesome stuff, and then simply plug any of your products or services during the webinar presentation (if you so choose).
The best part, is that you can use your webinars as a lead generation tool. Allowing you to promote your webinar presentation as a lead magnet that provides a ton of value.
Of course, you can automate this entire process with ClickFunnels, which is totally awesome. (It’s kind of like CLONING yourself).
Maybe You Want To Start An Affiliate Program?
Affiliate marketing is awesome!
Even better, if you have an army of hungry affiliates who are chomping at the bit to promote your stuff!
But, how the heck do you start an affiliate program? Do you need to be a Master Of Computer Science to figure this stuff out?
Well there are a ton of different options to start an affiliate program these days, to be honest. There are even a few free ways to get this done.
You can join a company like ClickBank, which is really easy to use, and there are a ton of affiliates there.
Another option is to use ClickFunnels, because they have an affiliate program feature also.
My philosophy is that if you use ClickFunnels at all, you may as well test out this feature so you can potentially recruit your colleagues to promote your products and services for you.
Finally, Maybe You Just Want To Generate More Leads?
If you want to generate leads online, you’re going to need an awesome lead capture page, right?
That’s where ClickFunnels really shines.
They offer super beautiful, split tested, and good looking lead capture pages that you can be proud to call your own.
And if you’re wondering, the drag and drop editor is super easy to use.
Thanks For Reading! And Please Have An Awesome Day!
Thanks again for checking this out, and please have a beautiful day.
This has been Mike DeVincent, and I’m signing off.