If you’re trying to sell ClickBank products, then one of the coolest tools you can use is ClickFunnels.
Before I hop into some super powerful strategies, I want to quickly give you the rundown regarding what the difference between ClickBank and ClickFunnels.
ClickBank is a marketplace where you can sell products as both an affiliate, and a vendor. The ClickBank marketplace is stuffed to the brim with a ton of different niche markets (weight loss, marketing, education, green energy, self-help, dating, and more).
ClickFunnels is a marketing software that will let you build marketing funnels, specifically, you can build affiliate bridge funnels and use it to build your email list.
If any of this sounds interesting, then I invite you to brainstorm a bunch of cool ways you can use to promote ClickBank products!
Choosing Your Perfect ClickBank Niche
The very first step when promoting any type of ClickBank affilite offer, is to choose your ideal niche.
Personally, my advice is always the same, and that’s to choose the niche that you like the most.
So what type of niche are you passionate about?
Do you like to help entrepreneurs? Are you interested in green energy? Do you want to help people find the perfect life partner?
The truth is that you should always choose a niche that’s both popular, and also one that you’re passionate about.
That way, you can create tons of helpful content for your niche, and hopefully, you’ll have a ton of fun doing it.
This is tremendously important in my opinion, because the more passionate you are about a topic, the better your content (and the more persuasive) it’s probably going to be.
Of course, once you have a good niche that you want to target, you can then browse the ClickBank marketplace and choose from their many products; you won’t have trouble finding a cool product to promote in almost any mainstream niche, and new products are being added all the time.
Let’s Talk About Affiliate Marketing Bridge Funnels
Once you have a niche and a product in mind, ClickFunnels can make your job of creating an affiliate marketing bridge funnel super easy.
ClickFunnels has a ton of done for you email list building templates that are perfect for affiliates, one of my favorite types of funnel template is the “affiliate bridge funnel”.
An affiliate marketing bridge funnel will allow you to build your email list, pre-sell your favorite affiliate offers, and also pitch your affiliate offers in a super cool way.
These are super easy to customize within ClickFunnels, so you can simply choose a template, and then drag and drop your way to a customization that matches your brand and style.
Let’s talk briefly about the components of an affiliate bridge funnel…
Affiliate Bridge Funnel Component # 01 – Lead Capture Page
The lead capture page is your traditional squeeze page that’s designed to pre-sell your affiliate offer.
A good affiliate bridge funnel will promote an awesome lead magnet, and also pre-sell your affiliate offer. This is important, because once your end user subscribes, the job of your affiliate bridge funnel is to then pitch your affiliate offer on your confirmation page.
Affiliate Bridge Funnel Component # 02 – Confirmation Page
After your lead subscribes on your lead capture page, they’re going to land on your confirmation page. Your confirmation page accomplished a few different things.
First of all, you should thank your lead for subscribing, and briefly introduce yourself using a video. After you give a brief intro, you should begin to talk about the affiliate offer that you’re promoting.
After your video, you can include a massive call to action, and that call to action of course links directly to your affiliate offer affiliate link.
Affiliate Bridge Funnel Component # 03 – Followup Campaigns
Whether or not your end user clicks on your affiliate link, you can at the very least begin following up with your end users via email.
ClickFunnels makes email automation super easy, or you can also integrate your favorite email autoresponder with ClickFunnels so that your leads are automatically added to your email software of choice.
Personally, I’m a huge fan of writing email newsletter content, and to be honest it can be one of the best ways to build massive authority and rapport with your audience.
So ask yourself, how long do you want your autoresponder campaign to be, and how often do you want to send email newsletter content?
My personal preference is to make my email campaign super long (I try to plan out years of email content), and I also try to send email newsletter content only once per week.
That way, I can focus on writing super awesome content that helps my end users, and at the end of each email I can insert a call to action that promotes an affiliate offer of my choice.
Email followups and email newsletters rock, so don’t skip this step!
Also remember, that often times ClickBank product vendors often times give you full email swipe files that can help you to write awesome email content, or at the very least you can use these swipe files to help brainstorm fresh content ideas.
Why Email Marketing Is So Powerful For ClickBank Affiliates
Email marketing is the single best way that I know of to build authority with your audience, while at the same time sharing beautiful content.
So maybe you can make a list of the top 10 problems that your ideal prospect is likely to face, and you could then write up 10 email newsletter campaigns that address each of those problems.
At the end of each email, you could have a short call to action that promotes your affiliate offer.
As you can see, having an affiliate bridge funnel as your “Front End”, and then a super powerful email newsletter campaign as your “Back End”, can be a tremendously way to promote any affiliate offer, or any offer that you have in mind.
It can also be a ton of fun, and it’s another reason why I recommend you to choose a niche that you’re truly passionate about, so you can focus on creating breathtaking content as frequently as possible, and sharing it with your prospects with enthusiasm.
Writing A Killer Email Followup Campaign
Writing a beautiful email followup campaign is the easiest thing in the world.
That being said, a lot of my friends and colleagues get stressed out because they’re not sure where to start.
The best advice I can give you, is to focus on creating amazing content that’s designed to help your end users.
Focus on keeping your end users entertained and subscribed over the long-haul.
That way, every time you email your subscribers, hopefully they’ll be happy to read what you have to say, and if all goes well, they’ll also check out your affiliate recommendations.
So focus less on trying to sell, and focus more on delivering value!
If your subscribers appreciate your stuff, maybe they’ll stick around and become lifelong fans, which is always a very awesome goal for all email newsletter writers and affiliate marketers to have.
Promoting Your ClickFunnels Funnel On YouTube
Once you have an awesome ClickFunnels affiliate bridge funnel setup, you’re probably going to want to spend some time promoting it, right?
Because there’s no point to writing awesome email newsletter content if you don’t have any leads, so try your best to promote your funnel with content marketing; YouTube can be a great way to start.
Becase, one of the most popular ways to promote your funnel is by creating awesome YouTube videos that are targeted to help your audience.
The reason why it’s a good idea to promote your email newsletter, instead of promoting affiliate offers directly, is because once you have a lead on your email list, you can continually promote more and more content to your audience that’s designed to help them.
So what sounds better to you. Promoting an affiliate offer just one time, or promoting your email newsletter so that you can build a rock solid relationship with your prospects?
Personally, I think promoting your email newsletter is a much better idea, and it’s a long-term strategy that you can use over and over again.
So maybe at the end of your YouTube videos, you can let your audience know that you have an awesome email newsletter and that they can subscribe for future updates and tips.
Try to focus on creating awesome YouTube content, so that your viewers will want to learn more about you!
Promoting Your ClickFunnels Funnel On Your Blog
Creating blog posts is another really powerful way to promote your affiliate bridge funnel.
Do you notice the blog you’re reading right now?
If you look closely, I’m promoting my own email newsletter everywhere.
- I’m promoting my email newsletter with a “welcome bar” at the top of the blog.
- I’m promoting my email newsletter in my navigational menu.
- I’m promoting my email newsletter at the end of every post, in the footer area.
- I also promote my email newsletter on my homepage with a massive widget.
If you blog, you may as well hustle hard creating awesome content so that your readers can subscribe for updates.
Because, if you’re working hard creating content that’s rich, and deep, then there’s a good chance that those who happen upon your content will actually WANT to subscribe, so you may as well build your audience any way that you can!
That way, as your readers join register on one of your marketing funnels, and begin reading more and more of your content, hopefully they’ll agree that your content rocks, and if all goes well, they’ll at least consider clicking on some of your affiliate recommendations.
How To Add More Affiliate Promotions To Your Affiliate Bridge Funnel
The truth is that once you write a few email newsletters, you’ll probably want to write more and more.
What I personally do, is automate a brand new email newsletter to go out every 7 days.
A lot of my colleagues think that I should email more frequently, but I find that emailing every 7 days is a good frequency, because this way I can focus on writing powerful and deep email newsletter content.
The cool thing about having an automated email sequence, is that you can always add more to it.
So maybe your first couple of emails promotes one of your favorite affiliate products.
Then, you can add a another batch of emails that promotes a different product.
Then later on down the road, maybe you find another affiliate product that you like. Well guess what? You can easily write another batch of emails that promote that new product.
The truth is that, you might be frustrated that there’s a lot of moving parts, and you’re not sure how to start.
Just remember that, there’s so many different ways you can write an awesome email newsletter.
The best advice I can give you, is to focus on writing awesome content that’s designed to help your end users.
If you focus on writing powerful content, that’s designed to help your end users, then it’s almost impossible to go wrong.
Focus on delivering massive value, and helping your audience, and with luck, your audience will thank you for it, and appreciate your efforts.
Thank You So Much For Checking This Out!
I hope you had a ton of fun reading this content!
I’m always trying my best to create cool content that’s designed to help you.
Always remember that if you want to brainstorm, that you can always contact me and ask any questions that you have.
I try my best to respond, and I look forward to hearing from you with your feedback!
This has been Mike DeVincent of MrComputerScience.com, and I’m signing off.