If you’re a blogger trying to build your email list or generate leads, then you’re in the right place. You realize by now the critical nature of email list building. The more subscribers you have, the more natural it is to promote your new blog posts!
However, email list building and lead generation are tougher than the gurus and experts tell you. If you can relate, then don’t worry, I’ve got your back!
We’re about to brainstorm 5 of the smartest lead generation methods that rock for bloggers using ClickFunnels. I’ve been blogging for years! These are the best lead generation strategies that I share with my readers, colleagues, students, and friends alike.
Even if your blog is relatively new, and even if you don’t have a considerable marketing budget, there are still a few steps you can take to help kickstart your email list.
Let’s Brainstorm 5 Of My Favorite Lead Generation Methods For Bloggers Using ClickFunnels.
- Turn Your Blog Into A Podcast!
- Turn Your Blog Into A YouTube Video!
- End Your Blog With A Call To Action!
- Launch A Welcome Bar!
- Promote Your Lead Magnet Or Marketing Funnel With A Popup Advertisement!
All 5 of these methods can help kickstart your lead generation campaigns for your blog. These are some of the exact strategies I’ve used to generate countless leads over the years.
Let’s spend a few minutes brainstorming in much more detail so you can start generating leads without fuss or hassle.
# 1 – Turn Your Blog Into A Podcast!
One of the easiest things for bloggers to do to augment and amplify their reach is to repurpose their blog content.
Repurposing blog content is something that I’ve been doing for a while since I’m a tiny one-person team. Since my marketing budget is tiny, I need to get the most bang for my content marketing buck. Otherwise, nobody would ever read, or listen to my stuff!
The easiest way for me to get more bang for my buck from my blog is to turn my blog posts into Podcasts or audio content. This allows me to potentially expose my content to an entirely new audience who wouldn’t read my content otherwise.
Podcasting has a few big advantages that aren’t so obvious. First of all, not everyone likes to read blog posts. I bet there are tons of people in your niche who listen to Podcasts, but they don’t like to read blogs. By turning your blog posts into Podcasts, you grant yourself more potential exposure to a new audience.
The best part about creating fresh Podcast content is that you can promote your marketing funnel, lead magnet, squeeze page, or special offer during each episode.
At the beginning and end of every new episode, you can easily promote your favorite ClickFunnels funnel. That way, every time you launch a new Podcast you give yourself a great opportunity to generate leads.
Now your Podcast is armed to help generate leads, and you’re putting your content marketing efforts in full gear!
You can also plug your marketing funnels, lead magnets, or lead generation funnels in the description of your Podcast, so you have plenty of nifty options for getting the word out about your content.
# 2 – Turn Your Blog Posts And Podcast Episodes Into YouTube Videos!
A ton of friends and colleagues ask me if YouTube or Podcasts are a better content marketing method when it comes to lead generation. My answer is always the same; why not consider both?
I think that the more content you publish on social media, on YouTube, via your blog, and via Podcasts the better! Publish as much as possible. That way, you put more hooks in the water and allow your content to reach more people. You can then plug your lead magnets, your ClickFunnels funnels, your lead generation funnels, or any marketing funnel right within your video.
Repurposing your content is genius! Because if you already go through the trouble of recording a Podcast, then the only thing you need is a nifty PowerPoint presentation for your video component. You can also use the Headliner App to easily transform your Podcast content into a beautiful video fit for YouTube publishing.
Have you noticed that every guru has a YouTube channel these days? A few years ago, it seemed like only a small handful of brands and authorities used YouTube. Now, it seems like YouTube is mandatory for content marketing!
The good news is that if you already publish blog content, then transforming your blog posts into Podcast content and YouTube videos are elementary and straightforward. I’ve always proposed that writing the original blog post content is the most challenging part. Once your blog content is written, you can then use an app like Audacity to record your content. You can then upload your content to your favorite Podcast host!
You could also repurpose that audio content into a video using apps like the Headliner App or Camtasia. Once your video is finished, commence uploading your fresh video onto YouTube, Vimeo, Wistia, Amazon S3, or the video host of your liking.
# 3 – Include A Massive Call To Action Inside Every Blog Post!
If you’re going to write fresh blog posts regularly, then one of the most natural ways to promote your lead magnet is to sprinkle lead magnet and marketing funnel promotions throughout your content.
There are a few ways you can plug your marketing funnel within the blog content itself. One thing that I love is to ensure that I promote my lead magnets on every page on my blog. You can promote your lead magnet in your navigational menu, after your blog post content, or even within the content itself.
Promoting your email newsletter or marketing funnel within your blog post content is much easier than you think. For example, you can click here to register for my email newsletter. The first edition email newsletter contains a ton of bonus marketing goodies that you’ll love.
You can also use websites like Canva to help design beautiful banners, calls to action, promotional graphics, and other nifty blog artwork to help advertise your lead magnets.
# 4 – Launch A Welcome Bar!
When you look at the top of my blog, you’ll notice that I have a massive banner front and center located at the top of my blog.
Even if you’re on a mobile device, you’ll notice the massive welcome bar promoting whatever I wish. The banner always starts at the front and center, which I love. This is probably my top generator of clicks on my blog. The reason that welcome bars rock is that you can advertise anything that you like in one of your blog’s premium locations; front and center.
If you’re hosting a webinar, launching a book, promoting an affiliate link, or driving traffic to your squeeze page, welcome bars are a blogger’s best friend.
I use a StudioPress theme that inserts welcome bars on my blog automatically. If your WordPress theme doesn’t support in a welcome bar, you can use welcome bar services like AddThis to deploy a welcome bar without additional coding required.
# 5 – Promote Your Lead Magnet Or Marketing Funnel With A Popup Advertisement!
Okay fine. I’ll admit that nobody likes popup ads! That said, if you want to promote your lead magnets, webinar registration pages, or email list building funnels on your blog, then a well-planned popup advertisement is tough to beat.
You can use services like AddThis to build a popup advertisement if you want. You can also find a variety of WordPress plugins like OptinMonster or Thrive Leads to help generate beautiful looking popup advertisements that won’t offend, annoy, or obstruct your blog reader’s privacy or end-user experience.
Email List Building With Your Blog And ClickFunnels FAQ
I’ve put forth a ton of brainstorming regarding email list building strategies for bloggers using ClickFunnels. I’d like to address some of the most popular and pressing questions that you’re likely to encounter.
# 1 – What’s The Best Lead Magnet Idea For Bloggers Using ClickFunnels?
I’ve been blogging for a while now and in full transparency, I’ve split-tested dozens of different lead magnet ideas! I don’t think there’s a “one-size fits all” lead magnet idea perfect for all bloggers.
Instead? I advise you to study your ideal readers to the point where you can easily enchant your readers with a fascinating lead magnet that rocks. In other words, study your end-users enough so you know what they want!
For bonus points, create a wide array of lead magnets and split test them! Experiment so you can then know for sure which lead magnet ideas your readers love, and which they don’t like.
# 2 – How Do You Build A Lead Generation Website Using ClickFunnels?
The best thing about ClickFunnels is that it’s unfathomably straightforward to build a beautiful lead generation website. The first step is to choose which type of lead generation funnel you’d like, which there are many to choose among.
Then you can choose from various templates that can help make your lead magnet and lead generation funnel look like a million bucks. After you choose a template, you can then customize the pages of the funnel to match your brand, style, business, and message.
# 3 – What Type Of Marketing Funnels Work For Bloggers?
I think that bloggers have a huge advantage that other marketers don’t. You love to write! For that reason, you have a huge variety of options at your disposal when it comes to crafting an ingenious and divine lead magnet that attracts your ideal subscribers and readers.
I also a huge fan of email courses for lead magnets! Email courses allow you to generate leads while also sharing some of your best content with your new subscribers automatically. If you want one of my best guides for creating a fantastic email list building course, then click here. You’ll discover some of my best tips and insights into creating an amazing lead magnet that you’ll be proud to share, truly.
# 4 – Do You Need A Blog When You Use ClickFunnels?
No. You don’t need a blog if you use ClickFunnels. That said, I think that blogging has a ton of advantages, especially if you want to gain some traction in the major search engines.
Blogging also helps you to build authority in your niche by regularly publishing fantastic content designed to help your ideal clients.
If you love to write, and if you love to teach other people, then I think that blogging boasts a tremendous list of benefits that rock! If you have more time than money regarding your marketing budget, then blogging rocks even more.
# 5 – Can ClickFunnels Help To Grow My Blog?
Absolutely. I’ve always proposed that email list building, email marketing, and an email newsletter base are the best ways to build a blog. ClickFunnels gives you ample opportunities to build an email list and to generate leads.
For those reasons, I think that ClickFunnels rocks for bloggers, content marketers, entrepreneurs, or anyone who wants to generate leads or build an email list.
Once you have an email list, then promoting your new blog posts is the easiest thing in the world. Each time you publish a new post, write an email to your subscribers and let them know the benefits of reading your latest post!
Another huge benefit is the confidence that having an email list brings. If you know for a fact that people will read your blog posts, there’s a good chance you’ll try even harder to create fresh content consistently.
Concluding Thesis And How To Start Building Your Email List Now
I thank you so much for reading this blog post. You rock! In conclusion, I think that blogging is easily one of the smartest and best ways to help generate leads, especially if you love to write.
Blogging is one of my favorite activities that I try to accomplish each day. It’s my lifelong honor to share this content, and I hope that these ideas find you well.
Through my blogging endeavors, I’ve learned how frustrating it can seem trying to generate leads. That’s exactly why I wrote this blog post. To help other aspiring bloggers generate leads without stress or overwhelm.
I also want to let you know that I’m always trying my best to write fantastic blog content. Hopefully, this content finds you well.
Thanks again for reading, and never hesitate to give me a buzz if you have questions or if you wish to brainstorm.
Until next time, please have a beautiful day!
Mike “Blogging Leads” DeVincent
MrComputerScience.com
